Women in Consulting

OCTOBER 26, 2015

I think the challenges of being a woman in the business world vary by industry, position and area of expertise. A mix of both industry-specific organizations and general business or consulting organizations can work well. The woman ran her department well; it was organized, efficient and effective.

Interviews 48

Interviews Case Interview Consulting Bain 48

Consulting Success

FEBRUARY 8, 2018

I didn’t know anything about the main industries here which are logging and dope growing, and I still know very little about both of those industries, so I decided to start a consulting practice. A productized service business is about efficiencies and scale and a finite number of offerings that set prices.

Consulting 116

Consulting Productivity Advertising Training 116

Tsavo Neal

JANUARY 25, 2018

All businesses, regardless of industry, have become what I call O2O businesses—their primary marketing objectives are focused on driving people online to drive them offline. Conducting Webinars or Other Online Educational Events. Conducting Webinars or Other Online Educational Events. Case studies. Email Marketing.

Consulting 68

Consulting Advertising Case Interview Conference 68

Tsavo Neal

APRIL 27, 2017

Source: Hinge Research 2017 High Growth Study. A professional design makes reading all of your content — publications, posts, case studies, etc — easier to read and more enjoyable. Other top calls to actions included contact forms (39%), webinars (37%), and free trials (35%). Downloadable, Educational Content.

B2B 60

B2B Marketing Consulting Advertising 60

1 to 1

MAY 3, 2013

Webinars & White Papers. 1to1 Webinars. 1to1 Case in Point. Industry Events. By allowing both users and experts to offer support, Cisco has created an online community that not only discusses prevailing issues, but also contributes content, rates answered questions, and attends or replays informational webinars.

Media 37

Media Metrics Advertising Trends 37