Consulting Success

JANUARY 29, 2018

I began my career at a time where the consulting industry was getting a well-earned bashing by the media and by writers and thought leaders. Many consulting firms spend time writing about their methodologies or writing about their own case studies to self-promote. Or “Can you come and speak at my sales meeting?”

Development 190

Development Consulting How To Case Interview 190

Consulting Success

FEBRUARY 8, 2018

Self-described “recovering consultant” Blair Enns is the CEO of Win Without Pitching, a sales training organization for creative professionals in the design, advertising, and public relations fields. It’s a sales training organization to creative professionals. There’s an eBook. Thank you, Michael. You have a new book.

Consulting 121

Consulting Productivity Advertising Training 121

Tsavo Neal

JANUARY 25, 2018

All businesses, regardless of industry, have become what I call O2O businesses—their primary marketing objectives are focused on driving people online to drive them offline. Writing a short eBook. Case studies. Commenting on popular blog articles in your industry. Jon Jantsch, Duct Tape Marketing. ? Resources page.

Consulting 68

Consulting Advertising Case Interview Conference 68

Tsavo Neal

APRIL 27, 2017

So, I beg you, don’t design your own sales materials. Many sales are won and lost by simply by how you graphically represent yourself.” A professional design makes reading all of your content — publications, posts, case studies, etc — easier to read and more enjoyable. Source: Media Post.

B2B 60

B2B Marketing Consulting Advertising 60