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You Don’t Need an “India Strategy” — You Need a Strategy for Each State in India

Harvard Business

DECEMBER 15, 2017

Already a large domestic market, Frontier Strategy Group’s estimates suggest the country will average growth rates between 7.4% However, India remains a difficult market for multinational firms to enter. India is a large, fragmented, and heterogeneous market. over the next three years.

Strategy

Strategy Strategy Strategy& Operations

Putting Customers at the Heart of Your Brand to Create Passionate Fans: What Microsoft Learned About Customer Engagement in the Sports Industry - SPONSOR CONTENT FROM Microsoft

Harvard Business

DECEMBER 18, 2017

In the age before the digital revolution, marketers used to tell customers about a product and then work through a traditional step-by-step purchase funnel. Navigating New Zealand’s largest city with Auckland Transport and digital transformation. Real Madrid: winning the hearts and minds of 500 million dedicated fans.

Sports

Sports Industry Data Media

You Don’t Need an “India Strategy” — You Need a Strategy for Each State in India

Putting Customers at the Heart of Your Brand to Create Passionate Fans: What Microsoft Learned About Customer Engagement in the Sports Industry - SPONSOR CONTENT FROM Microsoft

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