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B2B sales will never be the same

1 to 1

In-person meetings have nearly disappeared, replaced by Zoom meetings, webinars, virtual trade shows, online wine tastings, and cooking demonstrations. While that adage still holds true, cultivating and developing strong sales relationships now begin with digital. After all, a truly good sale is about relationships, not products.

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To Grow Your Business Abroad, Partner with Local Influencers

Harvard Business

They spend their days developing new content — videos, photos, blog posts, and podcasts — and engaging their followers. The rise of social media has created a new type of local partner: local digital influencers. These people are local thought leaders on social media with loyal followings of online fans.

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Friday Fusion: May 29, 2020

Tsavo Neal

Credit union prospects typically learn about our programs on our website and then sign up to attend a monthly webinar. B2B customers buy for the same reason B2C customers buy: Sales is about people and it’s about problem-solving. Currency Marketing – Marketing Consultancy. All of our new business comes through our website.

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The Social Cost of Bad Online Marketing

Harvard Business

In the B2C world, it is about sales and customer loyalty: not just getting your customer to click and buy, but getting them so worked up about your product that they’ll never so much as think about buying from your competitor instead.