Business Consulting Agency

JANUARY 21, 2024

However, many entrepreneurs and companies find themselves grappling with poor marketing results and a lack of return on investment (ROI). The impact of marketing consulting services on ROI are hard to ignore. In the ever-evolving landscape of business, effective marketing plays a pivotal role in driving success.

ROI 52

ROI Marketing Consulting B2B 52

1 to 1

AUGUST 30, 2021

In the B2B space, where relationships reign supreme, sales organizations found effective and efficient ways to conduct business with a digital-first approach that’s efficient, effective, and won’t go away any time soon. Sales teams still relying on “old school” strategies and tactics will only go so far.

B2B 29

B2B Sales ROI B2C 29

Harvard Business

SEPTEMBER 25, 2018

Their audience turns to them for industry insights, new product information, and recommendations. Influencers are much more than the “Instafamous”: They are diverse individuals with established expertise, expansive platforms, and refined strategies of engaging target audiences and shaping their behavior.

B2B 32

B2B Education Media B2C 32

Harvard Business

MARCH 22, 2017

Brocade’s Net Promoter Score went from 50 (already a best in class score) to 62 (one of the highest B2B scores on record) within 18 months. Each outbound communication is measured individually for immediate ROI. Later, Brocade followed up with these customers to report on progress against these objectives. The results?

Marketing 43

Marketing Agile Fashion Sales 43

Tsavo Neal

APRIL 27, 2017

Instead of dumping a bunch of numbers on you, I have included expert insights and actionable strategies witch each statistic so that you can make use of them. Ar you looking to get more out of your digital marketing strategy? 7 out of 10 most impactful marketing strategies for consultants are directly web related.

B2B 60

B2B Marketing Consulting Advertising 60

Tsavo Neal

JANUARY 25, 2018

Now, B2B decision makers are actively looking for consultants online, and your digital presence can be a huge part of how you generate new conversations with buyers. All businesses, regardless of industry, have become what I call O2O businesses—their primary marketing objectives are focused on driving people online to drive them offline.

Consulting 68

Consulting Advertising Case Interview Conference 68

Harvard Business

APRIL 20, 2016

In the B2B world, it’s all about lead generation: getting people to hand over their email addresses and phone numbers so that you can spam and telemarket them into submission, where “submission” means actually buying your product. Which is exactly why I think Lyons is right to pillory these kinds of practices.

Marketing 28

Marketing Media Advertising eBook 28