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Deep Dive into Customer Segmentation (Part 1 of 2)

Tom Spencer

Think about apparel products: in many countries, stores are still the primary place to buy clothes whereas in China, physical stores are in decline in favour of e-commerce. Due to the boom of the internet, nearly one third of apparel and footwear was sold online in 2018 (vs 1% in 2010). Psychographic segmentation.

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Consulting Case Interviews at Non-Consulting Firms

Tom Spencer

Consulting-style case interviews are highly effective, and the same format is being adopted more and more widely. The major consultancies have converged on a largely identical interview style, precisely because it excels in picking out the most genuinely capable candidates from the huge pools of applications received.

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BTS Group Interviews and Culture

Management Consulted

BTS GROUP INTERVIEWS AND CULTURE. BTS GROUP INTERVIEWS. There is quite a bit of variety in the interview process for a consulting position at BTS; the process can take anywhere from two days to over three months. Round two is with a Manager, and is a standard case interview. Marketing & Sales. Manufacturing.

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Think About Any Risk Like an Investor

Harvard Business

Let’s see how the tenets might apply to three very different cases, each containing substantial risk. Sara Campbell, a talented dress designer, sold the majority of her apparel as a private label supplier to national chains. Steve’s case was a bit different. Maintaining skepticism about predictions and promises.

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When a Simple Rule of Thumb Beats a Fancy Algorithm

Harvard Business

Gerd Gigerenzer , director at the Max Planck Institute for Human Development in Berlin, has been making the case for decades that heuristics often outperform statistical models. “In general, if you are in an uncertain world, make it simple,” Gigerenzer said when I interviewed him earlier this year.

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How to Make Money Podcasting: 8 Strategies For 2023

Buzzsprout

Redbubble Redbubble offers a range of products, such as clothing, stickers, phone cases, and home decor. They specialize in creating custom apparel for fundraising campaigns. Compile listener stories or interviews. If your podcast involves sharing personal stories or conducting interviews, compile the best ones into a book.