Successful Independent Consulting

APRIL 14, 2017

Most independent consultants have no budget for marketing or advertising, yet they all wish they had a bigger client list. For example, I have over a hundred endorsements for change management, but I no longer do that type of work so I moved it much lower on my list. This is the third and final part in a series of articles.

Consulting 150

Consulting Examples Marketing System 150

Management Consulted

NOVEMBER 2, 2015

.” Explaining the tag line in a company statement, KPMG marketing officer Tim Pearson said, “The emphasis on clarity – not simply knowledge management or insight – in our brand advertising campaign strongly differentiates KPMG in the increasingly crowded business advisory arena and articulates KPMG’s business strategy.”

Interviews 100

Interviews Culture Consulting Case Interview 100

Harvard Business

JUNE 16, 2016

Maybe a brand manager is moved to a different department, but little else changes – the same consultants are hired, the same “best practices” are pursued – and organization itself rarely actually learns. We must start to think differently about how business, management, and strategic intelligence works.

Pharmaceuticals 28

Pharmaceuticals Sales Insurance Insurance 28

Harvard Business

SEPTEMBER 14, 2017

As a school leader sets off on this journey, how do they know what to do, when to do it, who to listen to, and how to manage critics along the way? Our study of the actions and impact of 411 leaders of UK academies found that only 62 of them managed their turnaround successfully and sustainably transformed their school.

Research 28

Research Study Education Recruiting 28