Buzzsprout
MARCH 28, 2024
It's an excellent time to learn how to harness this medium whether you're a podcaster selling ad space, or a brand looking to promote your product. Tailor ads to your product's demographic Next, find your target audience. Why is podcast advertising effective?
Johanna Rothman
APRIL 1, 2024
(That link just goes to the first post) My most recent book: Project Lifecycles: How to Reduce Risks, Release Successful Products, and Increase Agility. In addition, here's the unedited transcript: Agile _ Adapt – Expert Talk – Johanna Rothman – April 2024 in docx format. Luke and I always have fun discussions.
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Johanna Rothman
MARCH 26, 2024
In innovative products, the interdependencies can change any day. If your product does not need much innovation, you can plan for longer and know you will meet that plan. Those are the kinds of products that do not require much, if any, innovation. See Three Tips to Focus to Deliver Better Products Faster.
Organizational Talent Consulting
MARCH 4, 2024
How Data Maturity and Product Analytics Improve Digital Experiences and Business Outcomes. Analytical skill sets also need to include: negotiating consulting communication developing others quantitative analysis Also, organizations need analytical leadership at every level, not just in the CTO or IT department. References: Abina, A.,
Buzzsprout
MARCH 6, 2023
69% of respondents say podcast ads increase their awareness of products, brands, and services. Here's what they found: 49% believe that podcast hosts use the products and services they recommend. Most people ( 26% ) listen to podcasts from 10 AM to 2 PM Before 10 AM is the next most popular time to listen to podcasts (25%).
Harvard Business
JULY 12, 2017
Let’s take the example of one large company we worked with, which posited that it needed $250 million in new revenue from innovative new products in five years. Scouting options have low technical but high market uncertainty, in which the major task is finding product/market fit to extend the reach of an existing capability.
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