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Great Digital Companies Build Great Recommendation Engines

Harvard Business

Recommendation engines (or recommenders ) force organizations to fundamentally rethink how to get greater value from their data while creating greater value for their customers. ”We didn’t think a recommendation engine was necessary at the time,” said one of the company’s web developers. Personalize offers?

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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

Publishing a white paper. Search engine optimization. Publishing a White Paper. A white paper is a report given on a topic in your industry. White Papers are a great lead magnet because they position you as a trusted advisor to your prospect. Search Engine Optimization.