Consulting Matters

JANUARY 13, 2018

Of all of my articles and videos, the ones that consistently perform the best are the ones when I offer lists (7 Steps to.) YouTube is the second largest search engine after Google so videos can play a key role in attracting your future clients. it's one thing to have a repository of intellectual property (IP).

Marketing 202

Marketing Consulting Intellectual Property eBook 202

Chad Barr

FEBRUARY 12, 2020

Collect several of these articles, checklists memes and visuals, sort them into a logical sequence and publish your eBook or actually a book. Transform the book into an online course where each sub-chapter becomes a video or an audio recording.

Intellectual Property 52

Intellectual Property eBook Media Interviews 52

Chad Barr

AUGUST 26, 2020

Writing my weekly newsletter is one of the key ways that I expand my digital empire and intellectual property. There is a unique evolution to these newsletters as they lead to the creation of some of my books , my speaking presentations, and my eBook downloads.

Marketing 52

Marketing Strategy Strategy Strategy& 52

Chad Barr

AUGUST 9, 2012

Publish their content in a wide variety of formats such as articles, checklists, podcasts, videos, eBooks, books, process visuals and more. Provide consistent value that manifest itself through their unique intellectual property. Have a large active offerings of products and services.

Intellectual Property 40

Intellectual Property Leadership eBook Media 40

Chad Barr

JANUARY 8, 2012

What about using social media, creating powerful alliances with others and developing your own video and audio channels? Placing many videos on YouTube and other video related sites will enable people to find you easily while strengthening your thought leadership in the process. What is your marketing plan?

Intellectual Property 52

Intellectual Property eBook Video Media 52

Chad Barr

JUNE 6, 2012

They have their content presented and available in a variety of formats such as: articles, position papers, checklists, surveys, process visuals, audio and video options. They have products available such as: eBooks, booklets, books, CDs, audio books, teleseminars, webinars, workshops and more.

Intellectual Property 40

Intellectual Property eBook Survey Video 40

Chad Barr

OCTOBER 23, 2011

Develop a vast amount of intellectual property that is manifested in a variety of formats such as: books, booklets, audio and video, workshops, seminars and such. Take your articles and convert them to books and eBooks. Instead, lead them and tell them: “here is what you need!”

Leadership 40

Leadership Intellectual Property eBook McKinsey 40