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5 Effective Content Marketing Tips for Consultants

Consulting Matters

company size, type, industry, title, gender, age) and their psychographics (e.g., it's one thing to have a repository of intellectual property (IP). These could be booklets, eBooks, print books, a teleconference series, a webinar series, etc. You want to become intimate with their demographics (e.g.,

Marketing 202
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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

All businesses, regardless of industry, have become what I call O2O businesses—their primary marketing objectives are focused on driving people online to drive them offline. Writing a short eBook. Commenting on popular blog articles in your industry. Are there any online events in your industry that could work?