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A Blueprint for Digital Companies’ Financial Reporting

Harvard Business

In a follow up HBR article , we interviewed several chief financial officers (CFOs) of leading technology companies and senior analysts of investment banks and distilled seven key insights from those discussions. Digital companies must be performing such assessments in-house to reward their sales and marketing staff.

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There’s No Wrinkle in Time for the Time-based CFO

Free Agent CFO

Susan is constantly studying trends, interviewing key resources, and can tell you every single key number on the financials which are delivered on the last day of the month at 11:59 p.m. Sales go up 11-12 percent annually. And cash flow? Free cash flow is predictable and also tracks consistently with earnings.