Remove Case Studies Remove Productivity Remove ROI Remove Small Business
article thumbnail

Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

A professional design makes reading all of your content — publications, posts, case studies, etc — easier to read and more enjoyable. Whether you are selling productized consulting on your website or use it as a way to foster interaction with potential clients, B2B buyers expect to be able to purchase your services.

B2B 60
article thumbnail

Organizational Fitness for Growth: Five Insights for CEOs

Kates Kesler

Royal Dutch Philips is a $20B diversified consumer electronics, healthcare, and lighting products company. A new CEO was quickly able to help his team see they were victims of too much emphasis on global business units. PepsiCo is also a case study in the vertical health of the organization: getting to the right number of layers.

Apparel 82