Remove Case Studies Remove Magazine Remove Metrics Remove Sales
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Why CRM Projects Fail and How to Make Them More Successful

Harvard Business

In 2017, CIO magazine reported that around one-third of all customer relationship management (CRM) projects fail. Front-line sales professionals and managers rarely find the majority of these capabilities useful in winning more business for the company. And the sales team — well, they mostly hated it. The result?

Sales 44
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Putting the 'Customer' in 'Service Optimization' - Think customers.

1 to 1

Search. ); 1to1 Magazine. Sales Effectiveness. Sales Effectiveness. Sales & Marketing Effectiveness. Though many companies approach service and support as just another metric to be maximized, those that emphasize quality over call times differentiate themselves from the competition and excel in customer satisfaction.

Media 37
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Subscription Businesses Are Booming. Here’s How to Value Them

Harvard Business

Previously dominated by the likes of newspapers, magazines, gyms, utilities, and telecommunications firms, more products and services are being offered to more people through subscriptions than ever before. Case Study: Blue Apron. The majority of the disclosures they provided at the time were standard top-down metrics (e.g.,

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Positioning Yourself As The Expert — How To Develop A Consulting Voice That Clients Will Listen To with Ron Carucci: Podcast #21

Consulting Success

What kind of metric do you use to measure that in terms of compensation based on great client work? Many consulting firms spend time writing about their methodologies or writing about their own case studies to self-promote. We also publish a quarterly magazine. We started the magazine. It’s very aggressive.