How Likely Is Your Industry to Be Disrupted? This 2×2 Matrix Will Tell You
Harvard Business
JANUARY 29, 2018
The topic of industry disruption — “a process whereby a smaller company with fewer resources is able to successfully challenge established incumbent businesses” — is rife with misconceptions. Industry disruption, as Accenture research has found, is reasonably predictable. Jorg Greuel/Getty Images.
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