Tom Spencer

JUNE 13, 2020

Reading Time: 3 minutes. Negotiating is something we do every day, with everyone, for everything. We started negotiating as babies when we cried to get what we wanted and gradually built up our negotiation tactics to negotiate dinner locations, job offers, problems with partners, and basically anything that life throws at us. Knowing how to negotiate successfully for whatever you want, not just your target salary, is a critical skill to develop.

How To 180

How To Research Trends Course 180

Jerry Fletcher

JUNE 13, 2020

They arrive in my inbox as attachments. The request is: “Here’s the latest, take look and see if it will get your agreement.” Or, “How can we make it better?” Sometimes it is just a simple, “Please edit. I’m looking for people to agree with this and take action.”. Multiple forms, one mission. Here are the most common written documents produced by my clients: Newsletters Blogs Articles Posts White papers Position Papers Presentations Booklets Books.

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Marketing Consulting Sales Education 59

Tom Spencer

JUNE 13, 2020

Reading Time: 5 minutes. Although COVID-19 has created new problems and obstacles for many of us, the situation has also brought out the best in all of us in terms of our willingness to help others. Over the past few weeks, I have observed people giving back to their communities by supporting local businesses, creating services to help job seekers, and sourcing medical equipment for front-line workers.

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How To Emotional Intelligence Recruiting Recruitment 88

Seth Godin Blog

JUNE 13, 2020

The experience people have with your brand is in the hands of the person you pay the least. Act accordingly. (This involves training, trust, responsibility, leadership, dignity, authority, management and investment. It mostly means seeing the front-line people in your organization as priceless assets, not cheap cogs.).

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Training Training Leadership Management 47

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Data

Tom Spencer

JUNE 13, 2020

Reading Time: 7 minutes. This is a continuation of Part 1 where different types and benefits of customer segmentation were introduced. In this article we will focus on three customer segmentation methods that use statistical techniques: cluster analysis (K-Means), cluster analysis (Latent Class Analysis), and Tree analysis (CHAID). Let’s first define a problem and see how each method approaches it.

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Analysis Tools Data Marketing 113