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Midsize Companies Shouldn’t Confuse Growth with Scaling

Harvard Business

Over 200,000 midcap businesses collectively employ 34% of the U.S. During the 2008 recession, midcap companies proved surprisingly tough: Fully 82% of them survived to see the recovery (only 57% of small businesses made it through), and midcap companies added an average of 20 jobs each while big businesses were shedding thousands of jobs.

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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

Up to 70% of B2B websites don’t display clear calls to action on any of their home pages, such as specials, e-mail newsletters, how-to guides, demos, and interactive tools. Source: Small Business B2B Call to Action Study. Source: Small Business B2B Call to Action Study.

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