Management Consulted

OCTOBER 2, 2016

Note the diversity of industries Cornerstone Research works with, especially as many of these are quite specialized. Intellectual Property. Industries. However, the cases that these law firms are involved in can represent any industry imaginable, from telecommunications to manufacturing and everything in between.

Interviews 100

Interviews Research Culture Case Interview 100

Tsavo Neal

OCTOBER 9, 2020

Marketing Gravity: 2 Steps: Create thought-leadership, intellectual property, case studies, articles, videos, courses, etc — that provide values to your potential clients. Offer your service for a specific industry. I like positioning towards a specific industry. Stop going out to find clients.

B2B 15

B2B Intellectual Property Case Study Case Studies 15

Tsavo Neal

JANUARY 25, 2018

All businesses, regardless of industry, have become what I call O2O businesses—their primary marketing objectives are focused on driving people online to drive them offline. Case studies. Commenting on popular blog articles in your industry. Are there any online events in your industry that could work? Cold email.

Consulting 68

Consulting Advertising Case Interview Conference 68