Harvard Business

JUNE 30, 2017

When it comes to training and workforce development, lots of them. Almost half (49%) said that it was difficult to ensure a return on investment (ROI). The business model of Generation, a youth employment nonprofit founded by McKinsey & Company, where we both work, is based on that assertion. But it is possible to do better.

Training 47

Training Training ROI Metrics 47

Tsavo Neal

JANUARY 25, 2018

Case studies. ROI calculator. They also help you develop new relationships through outreach. McKinsey’s most popular article in 2017 was a list post. Not only will you be educating and nurturing your leads, but it will help you start conversations and develop relationships with your leads.

Consulting 68

Consulting Advertising Case Interview Conference 68

Tsavo Neal

APRIL 27, 2017

81% of management consulting firms list attracting & developing new business as their #1 challenge. Tweet this “Attract & develop new business” is a fancy way of turning leads into paying clients. Think about a firm like McKinsey. Ar you looking to get more out of your digital marketing strategy?

B2B 60

B2B Marketing Consulting Advertising 60