Case Interview Marketing Methodologies ROI 
Martinka Consulting
OCTOBER 27, 2017
One of my roles was being on the team interviewing the critical (and very expensive) ESOP advisors. In every case the answer was, “the valuation.” Methodologies : The second red-flag topic is the improper use of valuation methodologies. For small businesses, it’s 3-5 times profit (after fair market owner compensation).
Harvard Business
SEPTEMBER 24, 2018
A case in point is WeWork, the provider of coworking spaces, which has grown its enterprise customer base in the last year by 370%. But our research and reporting show this isn’t the case. We’ve separately toured and interviewed principals in more than a dozen corporate coworking spaces in the U.S.,
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