Case Study: When You Have to Choose Between Core and New Customers
Harvard Business
JUNE 26, 2017
She’d joined the company six weeks before, following a long stint as CMO of Atawear, a high-end sports apparel company. It was clear from the size of his bicep that he was serious about training. Erica looked down at the MMC logo on her water bottle, remembered putting on the matching hat, and knew she was outed. “Toby, 11.”
Let's personalize your content