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Organizational Fitness for Growth: Five Insights for CEOs

Kates Kesler

We recently completed a study for the CEO of a very well known, global sports-apparel brand company. Our sports-apparel CEO had the right idea in challenging his team to think about the organization and ask: are we fit for growth, given our strategies going forward? Learning from Big Companies.

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How Vineyard Vines Uses Analytics to Win Over Customers

Harvard Business

Like many competitors in the apparel industry, Vineyard Vines has kept their operations lean in order to preserve operating margins. This holiday-themed product campaign targeted two specific audiences: 1) customers who had previously viewed the holiday-themed apparel and 2) customers with a high affinity toward the product.

Retail 29