Premium Tickets: Perception + Utility = Opportunity
Wakeman Consulting Group: Dave's Blog
MAY 19, 2023
This is important: Sports teams have lived on long-term premium contracts for a long time. While also heavily investing their attention in the sport and the team. Three, it is easier to focus on “impressions”, “engagement”, and other easy to measure metrics. We talked about awareness, pricing, and more this week. Why is this so?
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