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Fostering Employee Innovation at a 150-Year-Old Company

Harvard Business

We then offered people the opportunity to learn new innovation methodologies and apply them to real business challenges. In 2016, country and function heads were asked to identify innovation ambassadors for each of the markets we’re in: 80 people senior enough to connect innovation to strategy and make things happen.

Company 41
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What the Best Transformational Leaders Do

Harvard Business

Whereas most business lists analyze companies by traditional metrics such as revenue or by subjective assessments such as “innovativeness,” our ranking evaluates the ability of leaders to strategically reposition the firm. We then narrowed the list to 18 finalists using three sets of metrics: New growth.

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How Blockchain Can Help Marketers Build Better Relationships with Their Customers

Harvard Business

In 2016, HubSpot published a research study showing that a majority of Internet users dislike most forms of pop-ups and mobile ads and see online advertisement as intrusive and negatively disruptive. In 2016, Google is reported to have generated an average of $73 per active user via ads. Ending the Google-Facebook Advertising Duopoly.

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Subscription Businesses Are Booming. Here’s How to Value Them

Harvard Business

Likewise, what is the right set of metrics that company executives should use to manage their subscription businesses in order to hold themselves fully accountable to their stakeholders? The majority of the disclosures they provided at the time were standard top-down metrics (e.g., Their revenues grew by over 100% in 2016.