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How to Get People to Subscribe to Your Newsletter

Harvard Business

Indeed, one 2015 study revealed that email marketing had an average ROI of £38 (about $50 USD) for every dollar invested. First, it’s essential to develop a lead magnet — a free giveaway that people can download in exchange for sharing their email address. Here’s an example of one of mine.)

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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

81% of management consulting firms list attracting & developing new business as their #1 challenge. Tweet this “Attract & develop new business” is a fancy way of turning leads into paying clients. Other top calls to actions included contact forms (39%), webinars (37%), and free trials (35%). Email Marketing.

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