Building the New “Mega Segments”: Which Content Providers Will Play to Win? - SPONSOR CONTENT FROM COGNIZANT
Harvard Business
NOVEMBER 22, 2016
Companies in broadcast, music, and entertainment will merge to become entertainment experience providers, delivering through their own environments (such as HBO GO) as well as via third parties such as Netflix, Hulu, and YouTube. To what extent is your organization’s metadata tagged to make it easily searchable? Discoverability.
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