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Deals Should be Nothing but Common Sense

Martinka Consulting

JUNE 18, 2021

Recently Jessica and I attended a webinar put on by investor Tony Cappaert and his guest Sam Rosati, owner of two light manufacturing businesses. You must use free cash flow to truly calculate ROI. That day I put on LinkedIn how it seemed Sam was channeling my thoughts on things to look out for in a deal.

ROI 40
ROI Cash Flow Small Business Financial 40
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The Social Cost of Bad Online Marketing

Harvard Business

APRIL 20, 2016

It would be terrific if we could be delivered from this dynamic by some miraculous new marketing model that demonstrates the ROI of creating really great content, even if it costs more to create, as well as the benefit of a restrained approach to email, even if it yields fewer leads.

Marketing 28
Marketing Media Advertising eBook 28
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