Tom Spencer

APRIL 14, 2018

Facebook’s own marketing team make running a business page and using Facebook Ads sound simple and effective. Well, while there’s definitely a huge gulf in the reach between paying for boosted posts versus simply setting up your page and hoping for the best, a Facebook ad campaign without a strategy will be just as hopeless as any other hit-and-hope marketing campaign.

Small Business 68

Small Business Media Marketing Tools 68

Seth Godin Blog

APRIL 14, 2018

Choosing to develop character is difficult, because it requires avoiding the shorter, more direct path. It can be slow, expensive and difficult work. And rewarding character is difficult as well, because someone is probably offering you an alternative that's cheaper or faster. A sure road to a quick payday. But. Every time we avoid the easy in favor of what's right, we create ripples.

Culture 52

Culture Development 52

Tom Spencer

APRIL 14, 2018

The journey to management consulting has many pitfalls that a candidate needs to navigate. Along the way, every candidate will encounter the case interview. As monstrous as it may look, it is said that the case interview reflects the reality of day-to-day consulting. Preparing in the right way can provide candidates with the armoury needed to slay the dragon.

Case Interview 68

Case Interview Interviews Analysis Bain 68

Tom Spencer

APRIL 14, 2018

The ‘UBER’ fever has caught North America. There has been an emergence of the “gig” economy, which is essentially an economy characterized by the prevalence of short-term contracts or freelance work, as opposed to permanent jobs. UBER and Air-BNB are the companies who have perfected this model and have radically democratized the taxi and hotel industries, tapping into un-utilized excess capacities and ultimately making the economic system more efficient.

Consulting 84

Consulting Talent Enterprise Industry 84

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