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Micro-influence: This 1 strategy can grow your practice locally, regionally, or nationally

Rod Burkert

MARCH 18, 2020

Welcome to my newsletter, where I focus solely on BVFLS practice development, practice management, and related tools and technology to grow/build/scale your firm. In case you missed my last post: How to build prospect trust into your marketing. But we can build trust (confidence/competence/ benevolence) into our marketing.

Strategy 52
Strategy Strategy Strategy& Intellectual Property 52
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ZS Associates Firm Profile

Management Consulted

NOVEMBER 6, 2016

Today’s emphasis is on ZS Associates (pronounced Zee S in the USA) – a premier boutique firm focused on sales force and marketing optimization. Founded in 1983 by Kellogg School of Management marketing professors Andris A. Where did ZS Associates begin, and what are they known for?

Case Interview 100
Case Interview Interviews Sales Pharmaceuticals 100
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