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Consulting Tip #7: Beware of Other People Using Your Intellectual Property for Their Exposure

Johanna Rothman

For example, I'm doing a webinar on November 30 where the value is primarily promotion for my new book. I said this in the Successful Indepentent Consulting book : People die of exposure—both hot and cold. Yet, I suspect some new consultants will take them up on their offer. I don't expect exposure.