B2B Management Metrics ROI 
Harvard Business
MARCH 22, 2017
Brocade’s Net Promoter Score went from 50 (already a best in class score) to 62 (one of the highest B2B scores on record) within 18 months. Each outbound communication is measured individually for immediate ROI. The metrics also changed. This gives marketing an opportunity to measure and manage itself in new ways.
Tsavo Neal
JANUARY 25, 2018
Now, B2B decision makers are actively looking for consultants online, and your digital presence can be a huge part of how you generate new conversations with buyers. ROI calculator. What were the KPI’s or metrics achieved to show that the project was a success? ROI Calculator. Creating a hyper-focused landing page.
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