Apparel Metrics Strategy Video 
Harvard Business
JUNE 7, 2016
But as some companies are realizing, placing the burden of recycling entirely on the consumer is not an effective strategy—especially when tossing something away seems like the easiest and most convenient option. Another apparel company, Patagonia , a high-end outdoor clothier, follows the same credo.
Harvard Business
AUGUST 29, 2016
Companies deploying emotional-connection-based strategies and metrics to design, prioritize, and measure the customer experience find that increasing customers’ emotional connection drives significant improvements in financial outcomes. Of course, it’s necessary to provide customers with what they say is important.
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