Micro-influence: This 1 strategy can grow your practice locally, regionally, or nationally
Rod Burkert
MARCH 18, 2020
In case you missed my last post: How to build prospect trust into your marketing. But we can build trust (confidence/competence/ benevolence) into our marketing. There are many options available for us to communicate our expertise: ads, articles, blogs, books, email, public relations, podcasts, seminars, webinars, websites, and videos.
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