Remove 2017 Remove Case Studies Remove Finance Remove Metrics
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Why CRM Projects Fail and How to Make Them More Successful

Harvard Business

In 2017, CIO magazine reported that around one-third of all customer relationship management (CRM) projects fail. CRMs today also serve a lot of masters, from executives in the C-suite, technology, marketing, finance, and, oh yeah, sales. The EVP of sales liked the easy-access dashboard to report on metrics and the forecast.

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Subscription Businesses Are Booming. Here’s How to Value Them

Harvard Business

subscribers in 2017, and the industry as a whole has been growing at 200% annually since 2011. went public in June, then saw its stock price fall 70%, making it the worst performing IPO of a major company so far in 2017. Case Study: Blue Apron. that aggregate sales in the U.S.