IKEA’s Success Can’t Be Attributed to One Charismatic Leader
Harvard Business
FEBRUARY 2, 2018
The store he founded, with its iconic blue and yellow logo and functional, minimalist furniture, is the largest furniture retailer in the world. When we focus on the puzzle of the man, we overlook important, hidden elements of the company: the paradox of its history, its processes and routines, and its shared, embedded culture of innovation.
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