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Your New Hit Product Might Be Underpriced

Harvard Business

Some products are truly innovative but stay walled up too long in R&D and then are released to market when they are no longer unique. The product, owned by Germany’s Brandstatter Group, generated 90% of the firm’s $696 million in sales last year. The luxury SUV that set a record for pre-sales. Most definitely.

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Why consulting?

Management Consulted

market for latex condoms. Recently, Mayer Laboratories sued Church and Dwight, Trojan’s parent company, for illegally monopolizing the market. It requires a broad knowledge and a high-level, big-picture understanding of the company and its markets. My group chose to examine the U.S.