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Why Your Company Needs More Ceremonies

Harvard Business

So, to align company leaders, Schultz gathered 200 senior managers from around the world, sent them out to local retail shops to better understand the customer’s point of view, and then brought everyone back together. Remember how Howard Schultz launched his renewed vision for Starbucks when he returned to the company as CEO in 2008?

Company 28
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ZS Associates Firm Profile

Management Consulted

Founded in 1983 by Kellogg School of Management marketing professors Andris A. In 1982, Andy presented his and Prabha’s mathematical models for sales force sizing and territory alignment to the Pharmaceutical Management Science Association (PMSA), using an early Apple computer to display sales territories on-site. sales force teams.