Intellectual Property Meeting ROI Sales 
The Consultants Peer Group
DECEMBER 18, 2023
The individual was describing a meeting with a C-suite member of an organization in the industry who was talking about their needs and whether the consultant could help them. The ROI on your membership fees, especially as used in the proposal stage, is fairly straightforward and positive.
Tsavo Neal
JANUARY 25, 2018
ROI calculator. As a consultant, there is no better position to be in for sales conversations than that of the trusted advisor — a position that publishing your white paper helps you take. Your sales funnel would look something like this: Sample Book Chapter -> Book -> Discovery Session -> Consulting Engagement.
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