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Achieving Marketing Success

Business Consulting Agency

Consultants oversee the execution of marketing initiatives, monitor performance metrics, and make data-driven optimizations to achieve desired outcomes. Consultants optimize websites for search engines, create compelling content, manage social media campaigns, and implement marketing automation solutions for efficiency and scalability.

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Scaling Customer Service as Your Startup Grows

Harvard Business

Don’t obsess over metrics like inquiry volume or time to close tickets. Don’t let your engineers hack together workarounds that will need to be maintained down the road; provide real engineering solutions to the types of problems new software has. Add a touch of process, carefully. What not to do. What to do.

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Great Digital Companies Build Great Recommendation Engines

Harvard Business

Recommendation engines (or recommenders ) force organizations to fundamentally rethink how to get greater value from their data while creating greater value for their customers. Recommendations are seen as a technique to sell more online, instead of a renewable resource for relentlessly improving customer insight and their own.