Harvard Business

OCTOBER 11, 2016

” On the other hand is research about people’s preferences, like this 2013 study in the Journal of Environmental Psychology that, according to its authors, “categorically contradict[s] the industry-accepted wisdom that open-plan layout enhances communication between colleagues and improves occupants.”

Real Estate 28

Real Estate Travel Meeting Research 28

Tsavo Neal

JANUARY 25, 2018

This is an efficient way to re-purpose your content and create more value out of what you’ve already produced. What’s great about speaking at a web conference is that you don’t have to travel — and neither does your audience. What were the KPI’s or metrics achieved to show that the project was a success?

Consulting 68

Consulting Advertising Case Interview Conference 68

Harvard Business

JANUARY 5, 2017

Like marketers, politicians obsess over messaging (what journalists would call “content”) and a few key metrics that historically have determined success: amount of television advertising, number of “foot soldiers,” intensity of get-out-the-vote operations, and voter demographics. Spillovers.

Media 41

Media Advertising Metrics Productivity 41