How to Find the Exact Words that Attract Your Clients (and Gets them Excited to Work with You)
Consulting Matters
MARCH 3, 2021
Which is a sales killer. Here are some of the sticky phrases we got through her "voice of the customer" research process: If you are interested in organizational change and have been around the block once or twice, you may have found yourself a bit disenfranchised or frustrated by the flavor of the month attempts at "change."
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