Cash Flow Interviews Metrics Strategy 
Harvard Business
APRIL 5, 2017
Similarly, considering greater accruals (which represent the difference between reported income and operating cash flows) to measure short-term orientation has its difficulties. It assumes that a smaller proportion of cash flows in earnings indicates a myopic firm.
Harvard Business
JUNE 8, 2018
Since then, we interviewed several chief financial officers (CFOs) of leading technology companies and senior analysts of investment banks who follow technology companies. Business students are taught to value a company based on the discounted amounts of future cash flows or earnings.
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