Harvard Business

SEPTEMBER 24, 2018

A case in point is WeWork, the provider of coworking spaces, which has grown its enterprise customer base in the last year by 370%. But our research and reporting show this isn’t the case. We’ve separately toured and interviewed principals in more than a dozen corporate coworking spaces in the U.S.,

Company 32

Company Case Interview ROI Engineering 32

1 to 1

DECEMBER 13, 2021

Start with research and journey mapping to create a visual representation of the path your customers take when they engage with your brand. Qualitative research methods—such as customer interviews, focus groups, and even ride-a-longs—can help collect insights directly from the customer.

Metrics 26

Metrics Tools Case Interview Strategy 26

Harvard Business

OCTOBER 20, 2016

First, if your network has become too narrow, you limit your options in case of a career change, or a downturn in your company or industry. Indeed, research shows that companies with more diverse boards enjoy better financial performance. It may seem innocuous, but that inadvertent myopia can put you at serious professional risk.

Industry 28

Industry ROI Case Interview Meeting 28

Harvard Business

JUNE 3, 2016

Over the years, online community research has matured from novelty to necessity – an essential tool for marketing professionals. According to the Market Research Society (MRS) , spending on online research increased 15 percent from 2008 to 2012. ” Don’t just recruit “fans” for your community.

ROI 28

ROI Recruiting Recruitment Metrics 28