The 3 Pillars of an Effective Data Management Strategy: Monitoring, Tracking, and Reporting
Strategic Planning and Management Insights
MARCH 6, 2023
For instance, in Marketing, data is being used to calculate ROI on marketing campaigns, or come up with new pricing strategies based on A/B testing of campaigns which helps marketing and managers bring in more revenue, and stay ahead of the competition. For example, let's say your organization's goal is to increase revenue.
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