2014 Benchmarking Methodologies Productivity 
Harvard Business
FEBRUARY 13, 2017
I talked with Rita McGrath, a professor at Columbia Business School, who together with Ian MacMillan, of the University of Pennsylvania’s business school, developed this classic methodology for planning innovation. ” Step 2: Do benchmarking. Where Did Discovery-Driven Planning Originate?
Harvard Business
MAY 8, 2017
How successful has the company been at creating new products, services, and business models? How have the firm’s growth, profits, and stock performance compared to a relevant benchmark (NASDAQ for a tech company, for example, or DAX Index for a German firm) during the transformation period? Core r epositioning.
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