Sat.Oct 09, 2021

article thumbnail

Consultant Marketing Credibility Index

Jerry Fletcher

What is your credibility index? If you are a consultant it is a pretty good bet that you have a profile on Linked In. How credible does that profile make you to your prospects? Here’s a simple way to evaluate that will take just minutes. What to consider. People, I’ve been told, do not give you a lot of time when they come across your information on any page on the internet.

article thumbnail

“In it together”

Seth Godin Blog

That’s not what we usually hear. To have “us” we often need “them.” To make a profit (or a commotion) in social media, the math is usually division, not addition. And as media has crept into every corner of our lives, it often thrives on discord. The irony is that the network effect that powers our culture (it works better when others are using it too) depends on connection.

Media 46