What You Need to Learn from DiGiorno Pizza’s Foolish Twitter Gaffe
Melissa Agnes
SEPTEMBER 10, 2014
Had they taken the 10 seconds to do a risk analysis (or simply understand the use of the hashtag), “a million apologies” wouldn’t have been necessary. Case Studies Crisis Prevention' They quickly recanted, but that’s not the point. A million apologies.
99 
Let's personalize your content