How to Find the Exact Words that Attract Your Clients (and Gets them Excited to Work with You)
Consulting Matters
MARCH 3, 2021
What I'm NOT going to do is show you how to put sizzle around how to explain your methodology to your client that makes them sign with you on the spot because that is not going to happen. Clients don't understand, nor do they care about your methodology. Yes, emotions. This article is for you. Leading the witness".
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