Fool Me Once Or Fool Me All The Time
Martinka Consulting
AUGUST 6, 2018
The premise of the article was most of the financial jargon used to provide insights into companies’ health are make-believe and don’t reflect actual conditions, i.e. true profitability. Zweig writes that any form of modified profit isn’t cash flow. A perfect example is car dealers who advertise free oil changes for life.
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