Sat.Jul 31, 2021

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Consultant marketing : The Brutal Truth About Trust

Jerry Fletcher

Ya got it or you don’t. I was having coffee with a former client. He asked a favor that involved me contacting a person who had spoken for an organization I handle marketing for the slides from the presentation. I asked why he didn’t contact the speaker direct. His answer surprised me. “I trust you and I figure he does as well,” he said, “So he will be happy to do a favor if you ask.

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Easily confused

Seth Godin Blog

There are countless arguments about words that we often don’t understand the way someone else might. Words like education, learning, merit, talent, skill, privilege, smart and successful. They might not mean what we think they do. Well-educated isn’t the same thing as smart. Talents are different than skills. Learning is not the same as education.